Derksen is among the top three most influential media figures for the first time, and Lobach is in first place Media
This is the first time that television analyst Derksen is among the top three. The list is once again headed by presenter Laubach. John De Mol is in second place.
This year, there are two women in the top ten. The top-ranking woman is gossip vlogger Yvonne Coldweyer. It is in seventh place. This puts it one place higher than last year, when it debuted on the list. Eva Jenek is in eighth place, four places lower than last year.
This year’s highest newcomer is Jutta Leerdam. The skater came in 38th place. This year the list includes fifteen newcomers. In addition to Leerdam, this includes writer Rutger Bregman (45th) and former SBS director Tina Nijkamp (66th).
Helen Hendricks is one of the top climbers in this edition. The broadcaster, who won the Televizier-Ring presenter award this year, rose 32 places. It is now ranked 21st. Last year it was 53rd.
DeMedia100 was compiled based on research conducted by MediaTest. More than 50,000 media and marketing professionals were invited to participate in the survey.
“Travel specialist. Typical social media scholar. Friend of animals everywhere. Freelance zombie ninja. Twitter buff.”