Labubu doll has been sold in the human size this week for a record 1.08 million yuan ($ 150324; 110,465 pounds), according to a Chinese auction.

A statue of 131 cm (4ft 4in) was sold at the Yonggel International auction in Beijing. The Auctioneer said it’s now the most expensive game of its kind in the world.

Labubu dolls are twisted monster characters created a decade ago by Hong Kong Cassing lung, which has increased popularity in recent years after a number of celebrity approvals.

Labubu dolls, sold by the Chinese Games Pop Mart, usually cost about 50 yuan.

This week’s auction is allocated to Labubu.

Forty -eight elements were displayed with about 200 people in attendance.

Dar Al -Mazad said it raised a total of 3.37 million yuan.

The statues sparked a global madness for purchase after appearing frequently in social media publications by Lisa from the K-Pop BlackPink collection.

Soft games have become a viral direction after other celebrities, including Rihanna and Leba.

The former football captain David Beckham also posted a picture on Instagram from Labubu attached to his bag.

Earlier this year, POP Mart pulled dolls from all UK stores after reports on the customers who fight them.

The Chinese retailer often sells collected games in mysterious “blind boxes”.

These elements are popular in customers who only discover the statue’s design by just opening the package.

Lapopo’s popularity contributed to Pop Mart success.

The company’s revenue was 13m Yuan for 2024, more than twice the number seen in the previous year.

New stores opened in five countries, including Italy and Spain last year.